About Us
History
By the 1970's UGGs were soon seen on the feet of East Coast surfers from Brisbane to Sydney and also seen throughout the West Coast. It wasn't long before some of the surfers who traded in their boards for skis in the winter discovered that their Ugg Boots were just as at home in the snowy mountains as they were in the warm sands of Sydney's Bondi Beach. It was Aussie surfers travelling the world in search of the perfect wave, who first introduced their mates in Southern California to the pleasures of the Ugg Boot. UGGs soon became a cult fashion among those L.A. surfers who could depend on a buddy 'down under' to send them a pair of boots.
And so began our expansion into manufacturing in 1974. The family continues to own and run the business and has continued to produce the highest quality Australian Made Ugg boots possible. With over 30 styles available in over 10 colours UGG since 1974 has the largest range of exclusive and designer boots in Australia. We continue to use traditional methods to handcraft our UGGs to guarantee the highest level of workmanship.
The Ugg Boot is an iconic Australian product, however sadly, approximately 90% of all Ugg Boots available worldwide are actually made in China. Always check inside your boot for a sew in label to prove that the UGGs are made in Australia. Unfortunately the swing tag is not enough as many boots are partially assembled in China but still use the Made in Australia tag.
“UGG Since 1974” is a family business and has been manufacturing Ugg Boots in Australia for over 40 years.
The success and longevity of “UGG Since 1974” is due to our demand for the best quality sheepskin, superior workmanship and guarantee of 100% Australian Made. Please visit our factory in Miami to see for yourself how UGG boots are made.
From Australia's Official Dictionary
Definition from Macquarie Dictionary:Ugg: "A fleecy lined boot with an untanned upper".
Did you know that Australian Sheepskin Ugg Boots have always been called Ug, Ugh or Ugg Boots?
Our company has been selling and manufacturing these Ugg Boots since 1974, first in Sydney and now here on the Gold Coast.

